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THE REBELROUSER

A CELEBRATION OF INDEPENDENT SPIRITS.
Rebels Start Your Engines! Catch Kyle Busch in Daytona (If you can)
Rebels Start Your Engines! Catch Kyle Busch in Daytona (If you can)

The anticipation is palpable, the energy is electric, and the Rebel Bourbon is ready to pour. Kyle “Rowdy” Busch is heading to Daytona, and we’ve got your guide to all things Rebel and RCR.

A Quick History of the Daytona 500

The Daytona 500 has been held annually since 1959 at the Daytona International Speedway in Florida. This legendary track boasts a whopping 31-degree banked turn that puts both drivers’ skills and engines to the ultimate test.

NASCAR’s prestigious Daytona 500 is the first race of the Cup Series every year, and it sets the tone for a season full of high-speed drama, exhilarating finishes, and unexpected twists. It’s also known as “The Great American Race” because of its patriotic origins and significance in American motorsports.

Who is Kyle “Rowdy” Busch and RCR?

Kyle Busch, also known as “Rowdy,” is a professional stock car racing driver currently driving for RCR, short for Richard Childress Racing, in the NASCAR Cup Series. He’s known for his aggressive driving style and competitive spirit, earning him numerous victories and championships throughout his career.

RCR is a renowned team in the world of NASCAR. They have a long history of success and have fielded some of the most iconic drivers in the sport, including Dale Earnhardt Sr. and Kevin Harvick.

What the Rebel Spirit Means to Rowdy

“Freedom, defiance, and attitude.” This is why Kyle, RCR, Rebel Bourbon, and the No. 8 Chevrolet are the perfect match. A match made in heaven? Whiskey heaven, maybe.

“We wanted a team who does their own thing and embodies the essence of our brand. With Kyle and the RCR team, we found the perfect partner to bring the spirit and attitude of the Rebel brand to fans who feel the same way.” – Philip Lux, brand manager for Rebel Bourbon.

Read the press release here.

How to Watch the Rebel 8 Car in Daytona

The Daytona 500 airs on Fox Sports on Sunday, February 18th at 2:30 pm. It marks the 66th running of the race.

Snacks and Drinks

What’s a race without the right fuel? Your snacks and drinks lineup should be as diverse as the spectrum of drivers out there. Think classic American fare – hot dogs, sliders, mac n’ cheese, and a never-ending bowl of gourmet popcorn for all the thrilling spills.

After all, you can expect this 500-mile race to last about three and a half hours. So, maybe start slow and finish strong.

The beverage of choice? Rebel Bourbon, of course. With its fiery, unapologetic flavors echoing the American South, it’s the only thing that can stand up to the adrenaline rush of those last tense laps.

Check out our cocktail page for some excellent mixed drink suggestions.

Where to Buy Rebel Bourbon

Rebel Bourbon is sold in retailers throughout the US. You can find everything you need for a great Daytona 500 watch party right here.

NASCAR and Bourbon Lingo for Beginners

Here’s a quick guide to the terminology that’ll have you talking pit lingo like a pro.

10-4, Good Buddy

Even if you’ve never sat in a car, NASCAR is a language all its own. ’10-4′ is universal; it means “OK.” But in the pits, it’s more than a response; it’s an acknowledgment, a sign of understanding, and a bond between driver and crew.

The Grain and the Grip

In the whiskey world, ‘grain’ refers to the wheat, rye, and barley that bourbon is made from. But at Daytona, grain isn’t as important as ‘grip.’ ‘Grip’ is the holy grail of stock car racing – the traction keeps those high-speed turns from becoming chaos.

The Spirit of NASCAR

The intensity of Rebel Bourbon and NASCAR embody a spirit of daring and defiance, where it’s not about reaching limits but shattering them.

Kyle “Rowdy” Busch doesn’t just drive – he lives and breathes the spirit of a rebel. He knows that to taste victory, you have to tip a little at the edge of tradition.

Stay updated on all things Rebel throughout the race season by signing up for our monthly newsletter.

Share Your Rowdy Rebel Moments on Social

Who doesn’t love a good race day story? Share your best Kyle “Rowdy” Busch moments on social media with the hashtag #RE8ELracing. Tag @rebelbourbon for a chance to have your celebration featured. Bond with fellow Rebels over shared memories of victory laps and watch party wonderlands. Engage with this community to elevate your NASCAR experience and unite with enthusiasts from all corners of the world.