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THE REBELROUSER

A CELEBRATION OF INDEPENDENT SPIRITS.
Meet the Rebel Tastemaker

Sure, you love Rebel Yell whiskeys. But why? Is it the addictive aromas of citrus and spice? The sweet, smoky notes of toasted caramel and vanilla? Probably you’re thinking: It just tastes good.

Someone has to make those taste decisions, and for Rebel Yell, that’s John E. Rempe, director of corporate research and development at Luxco, Rebel Yell’s parent company. It’s a serious title, but essentially it means he gets to taste whiskey all day and figure out what you rebels out there want to drink. […]

Your Quick Guide to Whiskey Grains

You’re a purist at heart. So whether you’re a whiskey connoisseur or amateur looking to refine your palate, it’s important to understand the basic ingredients in your whiskey so you can appreciate and savor its flavors.

Each whiskey starts with a base of corn, rye, barley, and/or wheat grain. And these grains, along with the oak barrels they’re aged in, define the tastes and aromas of the spirit. Which whiskey grain will best satisfy your taste buds? Read on to find out. […]